The long awaited FaceBook Conversion tracking is here in Beta test!  The actual Beta test managers and clients are not allowed to comment on it yet, but the general word is out.   http://www.allfacebook.com/2010/02/facebook-releases-beta-version-of-ad-conversion-tracking/   This is a big move for FaceBook and another step in becoming a premier advertising platform.  And Facebook is becoming more [...]

  1. Low cost for set up and management- If you have been shopping for PPC management , you have seen the ads for $199 (or lower) pay per click ad management. They seem like a bargain, especially for businesses that have relatively small ad budgets (say under $2000/month). But are they really a bargain? We have had several [...]

  It seems like everyone in the business is making predictions for 2010, so I thought, why not? Here are a few predictions for 2010 that may affect your business:   1. Pay Per Click on Google AdWords will become more expensive.                  Anyone could have made this one, right? Probably, but there are a few things that [...]

      Ok, so it is time for me to step up to the plate, practice what I preach, eat my own dog food, etc, etc.    Today I changed the default search engine on my browser to from Google to Bing. Why? I think the search world really needs Bing to work.    Maybe [...]

 Here is a great lesson on staying alert when answering emails. This one looks like it is from Google, and it asks you to verify your AdWords account. But it is actually a "phishing scam" that is trying to get your AdWords login information from you. Not only could they have a lot of fun with your AdWords [...]